Home / Straight Deal: W5
Catalogue Number: CTV078
Producer: CTV
Subject: Consumer Studies, Criminal Justice & Law, Documentary, Marketing
Language: English
Grade Level: 9 - 12, Post Secondary
Country Of Origin: Canada
Copyright Year: 2002
Running Time: 21
Straight Deal: W5
Catalogue Number: CTV078
Producer: CTV
Subject: Consumer Studies, Criminal Justice & Law, Documentary, Marketing
Language: English
Grade Level: 9 - 12, Post Secondary
Country Of Origin: Canada
Copyright Year: 2002
Running Time: 21
Looking for a new car? You might want to wait to buy until you've seen W5. Once again we've hit the road with The Automobile Protection Association for a national investigation of car dealerships. Their secret shoppers armed with hidden cameras uncover the surprising, sometimes shocking tricks of the trade: The misleading ads, the bait and switch techniques, and the financial come-ons. We'll tell you what they found and what to look for.
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