The Price of the Prize is a documentary about the First Nations fight to end grizzly bear trophy hunting in the Great Bear Rainforest, British Columbia. The film follows the Heiltsuk, Kitasoo Xai’xais and Gitga’at First Nations as they enforce their ban on trophy hunting through the presence of Coastal Guardian Watchmen. The documentary also shows how the environmental group the Raincoast Conservation Foundation is purchasing grizzly bear trophy hunting licenses in the Great Bear Rainforest to try to stop the commercial trophy hunt.

Produced by Brandy Yanchyk.