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Buying Into Brand Marketing: How Marketing Shapes Perception

Maple Leaf Cet article est seulement disponible pour les commandes canadiennes.

Numéro de catalogue:  200305
No. ISBN:  978-1-55740-609-5
Producteur:  Learning Seed
Agences de production:  Learning Seed
Sujet:  Marketing
Langue:  Anglais
Niveau scolaire:  9 - 12, Post-secondaire, Adulte
Pays d'origine:  United States
Année du droit d’auteur:  2012
Durée:  26:00
Sous-titrage:  Oui


Demande de pré-visionnement
Hundreds of our daily decisions are influenced by brand marketing. Discover what a brand is and how marketing shapes its identity. Learn about brand strategy, positioning and messaging--and see them in action. Helpful tips show your students how to look beyond the brand to help make smart turns in the maze of consumer products.
GUIDE



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