Contact Us FAQ Français
Home / That's Marketing!

That's Marketing!

Maple Leaf This item is only available for Canadian orders.

Catalogue Number:  200103
Producer:  Learning Seed
Subject:  Marketing
Language:  English
Grade Level:  9 - 12, Post Secondary
Country Of Origin:  United States
Copyright Year:  1999
Running Time:  22


Request Preview Access
What is marketing and what tools does it use? Learn about segmentation, market research, branding, packaging, variable pricing, and positioning. This video is for students of marketing AND for consumer education classes.
“...excellent introduction to marketing…” - School Library Journal, March 1999

Related Titles

Frontline: The Merchants of Cool

PBS Video 040087

Today's teenagers have money and independence, their lives the object of obsessive focus by...

Hidden Motives: Scientific American Frontiers

PBS Video 040578

If you think you know why you do things, you're probably wrong. Exploring how our unconscious...

Why Ads Work

Learning Seed 200067

The most important words in advertising are the ones you don't see or hear. Why Ads Work proposes...


Browse Our Collection By Subject

View All Subjects