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Hidden Motives: Scientific American Frontiers

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Catalogue Number:  040578
Producer:  PBS Video
Subject:  Marketing
Language:  English
Grade Level:  9 - 12, Post Secondary
Country Of Origin:  United States
Copyright Year:  2005


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If you think you know why you do things, you're probably wrong. Exploring how our unconscious determines our behavior - including why we buy things that are "cool."
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